SEO Myth-Busting: What New Entrepreneurs Need to Know About Search Engine Optimisation

Eazi Business • 1 October 2024

Search Engine Optimisation (SEO) is often misunderstood, especially by those new to the digital marketing space. Many entrepreneurs are hesitant to dive into offering SEO services because of the myths surrounding it. Let’s debunk some of the most common misconceptions about SEO and explore how you can turn it into a profitable service offering.

Busting the Myths About SEO

SEO is not some mysterious or overly technical field. It’s a straightforward, results-driven process that can help businesses get more visibility online. However, many new entrepreneurs shy away from offering SEO services due to these common myths:



Once you understand the facts, SEO can be an incredibly profitable and valuable service to offer.

93% of online experiences begin with a search engine, showing how critical SEO is for businesses.

- 99Firms

Interested in offering SEO services to businesses?

Contact Eazi-Business today to learn how our SEO tools can help you easily onboard clients and deliver measurable results.


SCHEDULE A CALL

SEO is a top in-demand service today.

SEO is one of the most in-demand services today. By dispelling the myths and understanding how it works, entrepreneurs can confidently offer SEO to local businesses and grow their own digital marketing portfolio.


Common SEO Myths and the Truth


Myth: SEO Is Too Complicated for Beginners

Truth: While SEO has technical elements, many aspects, like keyword research and content optimisation, are simple to understand. Tools like Eazi-SEO can guide you through the process step-by-step.


Myth: SEO Results Are Instant

Truth: SEO is a long-term strategy, but the results are sustainable. Patience and consistency pay off with higher rankings and organic traffic over time.


Myth: You Need to Be a Google Expert to Offer SEO Services

Truth: You don’t need to be an expert to provide effective SEO services. Eazi-Business offers tools like Snapshot Reports that allow you to analyse a client’s current SEO status and provide actionable insights quickly.


Myth: SEO Is Only for Large Companies

Truth: Local businesses can benefit greatly from SEO. In fact, many small businesses see dramatic improvements in their online presence and customer base by investing in local SEO strategies.


Myth: SEO Is Too Expensive to Offer

Truth: With the right tools, like Eazi-SEO, you can provide affordable and highly effective SEO services to small to medium size businesses.

"Businesses that invest in SEO see an average increase of 20% in website traffic within the first 6 months."

- Databox

Want to offer SEO as a profitable service without the complexity?

With tools like Snapshot Reports and Eazi-SEO, you can easily help local businesses improve their search rankings and online presence. Contact Eazi-Business today to learn how you can get started—even if you're new to SEO!

SCHEDULE A CALL
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