+1-800-298-3165
SEO Myth-Busting: What New Entrepreneurs Need to Know About Search Engine Optimisation
Eazi Business • 1 October 2024
Search Engine Optimisation (SEO) is often misunderstood, especially by those new to the digital marketing space. Many entrepreneurs are hesitant to dive into offering SEO services because of the myths surrounding it. Let’s debunk some of the most common misconceptions about SEO and explore how you can turn it into a profitable service offering.
Busting the Myths About SEO
SEO is not some mysterious or overly technical field. It’s a straightforward, results-driven process that can help businesses get more visibility online. However, many new entrepreneurs shy away from offering SEO services due to these common myths:
Once you understand the facts, SEO can be an incredibly profitable and valuable service to offer.
Interested in offering SEO services to businesses?
—
Contact Eazi-Business today to learn how our SEO tools can help you easily onboard clients and deliver measurable results.
SEO is a top in-demand service today.
SEO is one of the most in-demand services today. By dispelling the myths and understanding how it works, entrepreneurs can confidently offer SEO to local businesses and grow their own digital marketing portfolio.
Common SEO Myths and the Truth
Myth: SEO Is Too Complicated for Beginners
Truth: While SEO has technical elements, many aspects, like keyword research and content optimisation, are simple to understand. Tools like Eazi-SEO can guide you through the process step-by-step.
Myth: SEO Results Are Instant
Truth: SEO is a long-term strategy, but the results are sustainable. Patience and consistency pay off with higher rankings and organic traffic over time.
Myth: You Need to Be a Google Expert to Offer SEO Services
Truth: You don’t need to be an expert to provide effective SEO services. Eazi-Business offers tools like Snapshot Reports that allow you to analyse a client’s current SEO status and provide actionable insights quickly.
Myth: SEO Is Only for Large Companies
Truth: Local businesses can benefit greatly from SEO. In fact, many small businesses see dramatic improvements in their online presence and customer base by investing in local SEO strategies.
Myth: SEO Is Too Expensive to Offer
Truth: With the right tools, like Eazi-SEO, you can provide affordable and highly effective SEO services to small to medium size businesses.
Want to offer SEO as a profitable service without the complexity?
With tools like Snapshot Reports and Eazi-SEO, you can easily help local businesses improve their search rankings and online presence.
Contact Eazi-Business today to learn how you can get started—even if you're new to SEO!
Share this post:
Recent Posts
For anyone launching a digital agency today, the smartest move is to start with a business-in-a-box solution like Eazi-Business. It’s not just a tool—it’s a complete solution built to help entrepreneurs hit the ground running, even with no prior tech experience. Here’s the streamlined, modern tech stack Eazi-Business recommends for new agency owners:
Your homepage is your agency’s first handshake. If it’s unclear, cluttered, or generic—you’re losing potential clients in seconds. Here's what your homepage actually needs to convert visitors into leads. 1. A Headline That Tells Them What You Do “Helping local businesses grow with mobile apps and digital tools.” Make it specific, client-focused, and benefit-driven. If it could apply to anyone, it applies to no one. 2. A Strong Subheadline That Builds Trust “Trusted by 1,000+ entrepreneurs across 20 countries.” This is your social proof shortcut. Numbers work. So do logos and testimonials. 3. A Visual That Shows the Result Use mockups, screenshots, or lifestyle photos. Help visitors see what they’ll get—a mobile app, a dashboard, a website, a client smiling. 4. A Short List of Benefits (Not Features) Launch your digital presence fast No tech skills required Support and tools included Keep it tight. Think “what’s in it for me?” from the client’s point of view. 5. A Clear Call to Action (CTA) “Book a free call” “Get your launch pack” “See what’s possible” CTAs should stand out visually and be repeated 2–3 times on the page. 6. A Simple Contact Form or Button Make it easy to get in touch or book. Remove friction. Don’t ask for more than name, email, and one question. Pro tip: You don’t need to design from scratch. The Eazi-Business Business-in-a-Box gives you ready-made homepage templates with proven structure, persuasive copy blocks, and branding flexibility. Use our pre-built website framework to launch with confidence and convert faster.
Not all agencies need to offer “everything.” In fact, niching down can make your services more profitable, easier to sell, and faster to deliver. Whether you're starting solo or building a team, here are five in-demand, low-overhead services you can offer right now.
