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How can direct sales help an entrepreneur to succeed?
Dean White • 6 October 2022
Direct selling involves selling a product or service to customers without using a traditional retail setting.
Direct selling is one of the oldest types of entrepreneurship. In direct selling, entrepreneurs earn an income by selling exclusive products or services directly to customers, either in-person or online. This approach offers low start-up costs and minimal prior experience.
What are the benefits of direct selling?
Opportunity
Many direct-selling opportunities come with branded product or service, which can help an entrepreneur grow their business quickly.
An established brand can also help with opening doors for an entrepreneur, allowing them to spend their time selling rather than building up their reputation.
No experience needed
There are no previous educational or professional requirements to utilise direct sales, making it an attractive option for anyone interested in starting their own business.
The only requirement to succeed with direct sales is a strong work ethic and the ability to be proactive.
Flexibility
The nature of direct selling affords entrepreneurs the freedom to set their own schedules.
Depending on their personal goals, entrepreneurs can decide to work full-time hours or at times which are convenient for them.
Finances
Direct selling offers a lot of potential for financial gain. Earning amounts are up to the individual and can vary greatly.
Entrepreneurs have unlimited earning potential because they can work as many or as few hours as they choose.
What is the solution for an entrepreneur looking to use direct sales?
The Eazi-Business Marketing Hub can help an entrepreneur looking to use direct sales, by providing:
Sales guide
An entrepreneur can use the Eazi-Business comprehensive guide on identifying quality businesses to work with. They can learn how to target businesses that would genuinely benefit from help, save valuable time and money whilst enabling businesses to prosper.
Marketing materials
Entrepreneurs can access marketing materials designed to schedule meetings and enhance engagement. An entrepreneur can utilise a 2 minute pitch or 15 minute presentation. Also, they can discover 35 industry specific brochures that will position them as a specialist.
Proposals
With local businesses being concerned about pricing it is essential to demonstrate a return on investment. Eazi-Business have produced sales tools and proposals that illustrate how an entrepreneur can increase sales and reduce costs.
The Eazi-Business Marketing Hub provides entrepreneurs assistance in the form of professionally created marketing collateral.
The Eazi-Business Marketing Hub provides 5 recommended routes to market that an entrepreneur should be taking when growing their business, and is an invaluable resource in bringing structure to anyone’s sales approach especially for those who are just starting out.
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