+1-800-298-3165
How to improve the sign-up process in your app
Eazi-Apps Support • 15 December 2017
In a rapidly growing and increasingly competitive digital market, it is vital for app developers and companies to engage effectively with consumers. An effective digital product and creative marketing campaign are both essential to attracting new customers but the hard part is retaining them and creating lasting relationships.
One of the most effective ways to ensure that your customers stick with you for the long run is to offer a subscription service. This is easier said than done so here are some tips to help you out.
Prove your worth
Although it can be easy to plaster your app with sign-up pages that pop up every minute, it’s more important to let the user experience your service and see that you can offer them something they need. No matter how many times you ask for their details, a customer will always be reluctant to sign-up unless they feel like they are getting something worthwhile. Create a useful and streamlined experience and then ask customers if they would like to extend their usage.
Make it easy
No one likes completing the arduous steps which are often involved in the sign-up process. Research has shown that this is one of the biggest reasons that the average consumer will choose not to sign up for a subscription service. Making the sign-up process quicker and more streamlined will improve the chances that users will sign up for your app or service. This could include reducing the number of information fields or utilising technologies such as Progressive Web Apps.
Use incentives
The truth is that the average customer will not go through the process of signing up for a subscription, regardless of how simple the process is, if they are not getting any added benefits. Showing that a subscription will give you access to more than the average user is vital if you hope to retain more customers for an extended period. This could come in the form of discounts or special offers that reduce the overall cost for subscribers.
Monitor subscribers
The race to expand your market share doesn’t stop when you secure a subscription and unfortunately, enticing a customer to complete the sign-up process is only half the battle. To ensure that you maintain long-lasting customer relationships and expand your subscriber base it’s important to keep your loyal customers happy and look for ways to improve your service. Offering loyalty schemes is a good way to increase the average subscription length. Analysing subscriber statistics and acquiring user feedback will also help you identify possible reasons why you are struggling to engage with more consumers.
Share this post:
Recent Posts
For anyone launching a digital agency today, the smartest move is to start with a business-in-a-box solution like Eazi-Business. It’s not just a tool—it’s a complete solution built to help entrepreneurs hit the ground running, even with no prior tech experience. Here’s the streamlined, modern tech stack Eazi-Business recommends for new agency owners:
Your homepage is your agency’s first handshake. If it’s unclear, cluttered, or generic—you’re losing potential clients in seconds. Here's what your homepage actually needs to convert visitors into leads. 1. A Headline That Tells Them What You Do “Helping local businesses grow with mobile apps and digital tools.” Make it specific, client-focused, and benefit-driven. If it could apply to anyone, it applies to no one. 2. A Strong Subheadline That Builds Trust “Trusted by 1,000+ entrepreneurs across 20 countries.” This is your social proof shortcut. Numbers work. So do logos and testimonials. 3. A Visual That Shows the Result Use mockups, screenshots, or lifestyle photos. Help visitors see what they’ll get—a mobile app, a dashboard, a website, a client smiling. 4. A Short List of Benefits (Not Features) Launch your digital presence fast No tech skills required Support and tools included Keep it tight. Think “what’s in it for me?” from the client’s point of view. 5. A Clear Call to Action (CTA) “Book a free call” “Get your launch pack” “See what’s possible” CTAs should stand out visually and be repeated 2–3 times on the page. 6. A Simple Contact Form or Button Make it easy to get in touch or book. Remove friction. Don’t ask for more than name, email, and one question. Pro tip: You don’t need to design from scratch. The Eazi-Business Business-in-a-Box gives you ready-made homepage templates with proven structure, persuasive copy blocks, and branding flexibility. Use our pre-built website framework to launch with confidence and convert faster.
Not all agencies need to offer “everything.” In fact, niching down can make your services more profitable, easier to sell, and faster to deliver. Whether you're starting solo or building a team, here are five in-demand, low-overhead services you can offer right now.
